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How to Build a Values-Driven Business

Hear from East Fork Pottery co-founder, Connie Matisse about what it takes to build a values-driven business.

Having clear values as a business in the marketplace is a challenge in navigating good intentions. In everything you do, make sure you are ready, informed, and honest with yourself and others. Building a values-driven business isn't a marketing ploy; it should be an honest journey.

You will make mistakes on this journey and you will learn; but hopefully you have spent time deciding what your values as a business are, so that you can stand back up from your mistakes and grow.

Reflection Questions

  1. What are the causes that are important to me?
  2. What causes am I informed about and well suited to speak out about?
  3. Am I ready for the inevitable challenges that will be made towards my position or values on this cause?

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Product Pricing Guide and Calculator
Entrepreneurship Product Pricing Guide and Calculator

Do you want to bring your craft to the world? One of the first steps is learning how to price your creation. Use this quick guide and calculator to get started.